Saturday, 18 August 2012


Cotton - You love the feel of it against your skin.



What is organic cotton

Organic cotton is grown using methods and materials that have a      Low impact on the environment.

Organic cotton is grown without the use of toxic and persistent pesticides and synthetic fertilizers.


What is Eco­Friendly

Eco­friendly fabrics are made from fibers that do not require the use of any pesticides or chemicals to grow. They are naturally resistant to mould and mildew and are disease free.



Why Go Organic or Eco­Friendly

Social responsibility: Chemicals and pesticides invade drinking
water and groundwater, polluting its fish and even reaching human
consumption. Organic and eco fibers grow without any pesticides
or chemical fertilizers.



Biodegradable: Eco and organic fabric biodegrade naturally over
time. Synthetic fibers eventually become waste and let off harmful
toxins when they degrade.

Health: Many people are allergic or dislike wearing synthetic textiles. Eco fabrics have all the properties of the new synthetic breathable fibers with added softness and drape. They feel better against the skin.



Absorption: Not only do its chemicals reach into our groundwater, conventional clothing is worn next to our most porous organ­ our skin.  Organic and eco­fibers  are natural and do not contain irritating chemicals. Many of them are also considered
hypoallergenic and naturally anti­bacterial.



Popularity: Organic foods have been around for awhile and it is a
natural evolution that organic and eco friendly fabrics will also gain popularity. Eco and Organic fabrics once considered an alternative are now entering into the mainstream.


Why does the industry want to use organic cotton


Organically grown cotton is seen as environmentally friendly, as no synthetic fertilizers, pesticides and herbicides are used in the growing of the cotton.  Environmental stewardship is increasingly in the public eye and the use of organic cotton has become very trendy among consumers. Manufacturers and retailers are responding to their demand for more “natural” products.





 

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